When I get calls or e-mails from potential clients,
the number one most common question I get is,
“How much do you charge”
It would seem to make sense since most Brides look
at DJ’s as just another wedding vendor. However a DJ
is a personalized service not a commodity, e.i. cake,
wedding gown, food. Also Brides really don’t know what
else to ask.
Entertainment is a talent base business. Each DJ will bring
a different level of talent, experience, and expertise to your
wedding. This is how truly great professional mobile DJ’s will
base their pricing.
“Find out what makes a DJ worth his fee.”
There’s nothing wrong with asking about price, but you
should make it your last question. By giving out a price,
it’s just that, nothing but numbers. A price will not tell
you anything about the DJ’s talent, experience, expertise,
and unique services.
“You get what you pay for.”
I’m sure you’ve heard that statement before.
It couldn’t be more true in the wedding business.
Remember DJ’s are not created equal. Today anybody
can buy music & cheap equipment and be a self proclaimed
DJ. Once they figure out how to use, and get very familiar
with the equipment they become self proclaimed professional
mobile Disc Jockey’s.
Just because I know how to use a computer doesn’t
mean I’m a professional computer programmer.
There’s much more to it then that.
“But I’m on a budget.”
No question, weddings are expensive no matter what
your budget is. Trust me, I know you have a budget.
Everybody is on a budget, unless your marrying Donald
Trump.
Ask yourself…. how you want your wedding to be
remembered?
Every bride will spurge on at least one thing for their wedding.
When I ask Brides & Grooms to describe your wedding
in 3 words, the one word I hear most every time is “FUN”.
Good entertainment = “fun, yet entertainment is usually
falls on the bottom of priorities when hiring vendors for
a wedding.
Good entertainment is not cheap, and cheap entertainment
is not good.
A bad movies don’t last playing in the theaters long.
The great movies remain playing for an extended time.
If your DJ/ entertainment is not good your guests will
leave early. One thing your guests will always remember
about your wedding is ether how much fun it was, or
they had to leave early because the entertainment was bad.
The cheaper DJ is not the better value. What we all
really want is the best value for our money.
If the pictures were your top priority, I don’t think
you would have a friend take pictures with a Polaroid.
If the food is your priority, I don’t think you would
have KFC cater your wedding.
If the wedding gown is your priority, you wouldn’t
buy a dress from K-Mart.
If having fun is your priority, don’t have a friend DJ
your wedding, or look for the lowest priced DJ.
I promise you will be very disappointed.
This is a once-in-a-lifetime event, and one of the
biggest days of your life. I would think you would want
to get it right the first time.
There are no do-overs with weddings…unless…
Mark Sanchez
(602) 509-0519
www.ProfessionalMobileEnt.com
